NC500: Landmark review of Highland driving route as it marks 10th anniversary
A major piece of research into the impact of the NC500 is to be carried out.
A “landmark” review of the impact of the NC500 driving route on residents and businesses in the Highlands is to be carried out as it marks its 10th anniversary.
NC500 Ltd, which promotes business growth on the 216-mile route, has commissioned BiGGAR Economics to examine the opportunities the route presents - as well as the pressures created on communities by the rise in visitors and motorists to the north and west Highlands.
READ MORE: ‘I walked the NC500 - this is what I found’
The findings will influence how the NC500 evolves over the next decade and guide how jobs and environment can be protected, while ensuring the best possible experience for visitors.
A major public engagement programme is now underway, featuring surveys for residents, businesses, young people, and community organisations. All findings will be published openly.
The BiGGAR Economics consultants leading this study live on the NC500 route and are said to understand both the significant economic benefits it delivers and the challenges it can create for local communities.
David Richardson, Development and Engagement Manager of North Coast 500 Ltd said: "This study is a major milestone in the NC500’s 10-year history. Success depends on close cooperation between partners, ensuring marketing is backed by investment in infrastructure and visitor management. With that in mind, we’re delighted that Highland Council and HIE are supporting this important work.
“We’re feeling very positive about the next stage in the NC500’s evolution but we must ensure that the NC500 supports local businesses, jobs and quality of life, while minimising impact on residents and the environment.
“That’s why we want everyone, from business owners and workers to young people and retirees, to get involved. We especially hope young people take part - we want them to have good local jobs in the North if they want them and not feel forced to leave as economic migrants.”
The last analysis, carried out in 2018, found the NC500 generated an additional £13.46 million in sales for businesses on or near the route and created circa 179 full time equivalent jobs in the North of Scotland.
“Since then, Covid and rising campervan tourism have changed the picture, making this reassessment timely,” Mr Davidson added.
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