From 'wonky' broccoli to over 100 supermarket shelves - Scottish crisp firm's story of success
“We decided to take the wonky and supposedly ‘ugly’ crops and turn it into delicious and healthy snacks” – Nicole Spittle, Growers Garden
A Fife business that started out selling its broccoli crisps in local farm shops and cafés has secured a nationwide supermarket deal.
Growers Garden, which is based in Cupar, will now see two of its products stocked in all 106 of Aldi’s Scottish stores. The business, which was founded in 2018, began working with 16 farming families who have been growing vegetables for several generations in Fife.
The team uses “wonky” broccoli that would otherwise become food waste to create the crisps, which are vegan and free from artificial colours, flavours and preservatives. The product is said to possess around half the fat content of regular potato crisps, providing a healthier alternative.
To make the crisps, the firm blends fresh broccoli with corn, potato, peas, spinach and a touch of salt. This mixture is flattened and fashioned into perfectly shaped crisps.
Nicole Spittle, operations manager at Growers Garden, said: “For too long, food waste has been allowed to pile up with nobody to eat it. We decided to take the wonky and supposedly ‘ugly’ crops and turn it into delicious and healthy snacks, while reducing farm waste.
“Securing a deal with Aldi Scotland is a critical step in our plans to grow our operations further. Their support for Scottish produce is clear to see and is really encouraging for businesses like ours who work hard to showcase Scotland’s fantastic fresh ingredients.”
Graham Nicolson, Aldi’s regional MD, added: “Scotland has such a rich abundance of fresh ingredients, so it is great to partner with the team at Growers Garden. Their commitment to using high-quality, locally sourced ingredients aligns perfectly with our values at Aldi Scotland. We’re very excited to offer our customers this unique product that combines exceptional taste with a strong focus on provenance and innovation.
“It’s very timely that this latest launch coincides with Scottish Food & Drink September, during which time we’ll be showcasing a range of suppliers and products. It really is one of the biggest events in our calendar and allows us to put the spotlight on a fantastic collection of Scottish producers.”
Comments
Want to join the conversation? Please or to comment on this article.